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Business Email Example: Format, Tips, & Templates

Business Email Example: Format, Tips, & Templates

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9 min read
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What Is a Business Email?

A business email is the backbone of modern professional communication. Whether you're sealing a deal, responding to a client, or coordinating with your team, a well-crafted email ensures clarity, efficiency, and professionalism. Unlike casual emails, business emails follow a structured approach to maintain credibility and avoid misinterpretations.

However, the rise of business email compromise (BEC) has made security a critical aspect of business communication. Cybercriminals frequently exploit poorly secured email systems, impersonating executives or clients to manipulate transactions. This is why choosing a secure email provider, like Atomic Mail, is not just an option but a necessity.

Why Business Email Etiquette Matters

Imagine receiving an email from a potential partner that starts with "Hey u" and ends with no signature – would you take it seriously? Probably not. Proper business email etiquette ensures that your message is received positively and professionally.

Business Email Format: The Perfect Structure

1. Subject Line

The subject line is your email’s first impression. Think of it as the headline of a news article – concise yet compelling.

❌ Bad Example: "Important" (Too vague)
✅ Good Example: "Urgent: Q2 Marketing Strategy Proposal for Review"

2. Greeting

Your opening sets the mood. "Hey" may work for friends, but in professional settings, opt for something more refined.

How to start a business email

A strong opening immediately signals the email's purpose, making it more effective. Here’s how to start an email professionally:

  • Formal: "Dear [Recipient’s Name]," – Ideal for high-stakes communications, such as reaching out to executives or clients you haven’t interacted with before.
  • Neutral: "Hello [Recipient’s Name]," – A safe choice for most professional interactions, especially when you’re unsure about the recipient’s preferences.
  • Casual: "Hi [First Name]," – Suitable for colleagues or contacts you’ve established rapport with.

3. Body

Clarify the purpose

Once you’ve nailed the greeting, your first sentence should immediately clarify the purpose of your email. Generic openers like “I hope you are doing well” may seem polite but often waste valuable space. Instead, go straight into the reason for your outreach while maintaining professionalism. Here are some great examples

  • "I’m reaching out regarding [topic]."
  • "Following up on our last conversation about [topic]…"
  • "I wanted to share an update on [project]…"

Provide necessary details

Support your message with relevant information. Be concise but thorough – avoid overwhelming the reader with unnecessary details. For example:

  • ❌ Weak: "We need to discuss the project."
  • ✅ Strong: "Attached is the revised project timeline, which includes updated deadlines for each phase."

4. Closing

Include a call-to-action

The closing of your email is just as important as the opening. When considering how to end an email, always include a clear call-to-action (CTA) to guide the recipient on what to do next.

  • "Please review the attached proposal and let me know your thoughts by Friday."
  • "Could we schedule a call to discuss this further? Let me know your availability."
  • "Kindly confirm receipt of this email and provide any feedback by end of day."

5. Signature

Your signature should include your name, position, company, and contact details.

Business email signature example:

 Jane Bradford
Marketing Manager | ABC Corp
📧 jane.bradford@atomicmail.io | ☎️ +1-234-567-8901

A branded signature enhances credibility while ensuring the recipient knows exactly who you are.

🔹 Final Business Email Example:

Hello Mike,

I’m reaching out to discuss the Q2 budget review. Please find the attached report with key insights. Let me know if you’re available for a quick call this Thursday to go over the details.

Looking forward to your response.

Sarah Johnson
Finance Manager | ABC Corp
Email: sarah.johnson@atomicmail.io | Phone: +1 234 567 890

How to Write a Business Email: Essential Tips

The golden rules of effective business emails:

  • Use a professional email address – Avoid generic or personal emails like super.alex.1995@gmail.com
  • Keep it concise – No one enjoys reading a wall of text.
  • Be clear and specific – Avoid vague phrases like "ASAP" or "soon."
  • Be polite but direct – Overly formal emails can feel robotic, while too casual ones may seem unprofessional.
  • Use professional language – No slang or excessive exclamation points!!!
  • Encrypt sensitive emails – Prevent business email compromise by using end-to-end encryption.

What to Do vs. What to Avoid

Do Don't
Use a professional email address Use a personal or unprofessional email address
Craft a clear and concise subject line Use vague or misleading subject lines
Personalize your emails when possible Send generic, impersonal emails
Proofread for errors Send emails without proofreading
Use a professional greeting and closing Use overly casual or informal greetings/closings
Keep paragraphs short, use bullet points or numbered lists for clarity Send large blocks of text without formatting
Encrypt sensitive information Send sensitive data without encryption
Respond promptly to emails Ignore emails or delay responses unnecessarily
Maintain a positive and professional tone Send emails when angry or emotional
Provide a professional email signature example Omit contact information from your signature
Consider cultural differences Use slang, or assume everyone has the same cultural background
Use links to relevant resources Use too many links, or links to untrusted sites
Double-check attachments and links Forget to attach files or include broken links
Include a clear call-to-action Leave the recipient guessing what’s next

By following these guidelines, you’ll transform any business email example into a powerful tool for success.

Business Email Templates for Every Situation

Crafting the perfect business email can feel daunting, especially when you’re managing multiple tasks or communicating in high-stakes scenarios. That’s why we’ve prepared a collection of business email templates tailored to different situations and use cases.

Feel free to use them as inspiration, or simply copy and modify them to fit your specific goals. With these templates, you’ll never have to start from scratch or worry about forgetting critical elements.

Formal Inquiry Business Email Example

When requesting information about a service, product, or partnership, be direct and professional. Clearly state your request and provide a reason for contact.

Subject: Inquiry Regarding [Product/Service]

Dear [Recipient’s Name],

I am reaching out to inquire about potential partnership opportunities between [Your Company Name] and [Recipient’s Company Name]. We’re particularly interested in [specific areas of collaboration], and would like to explore how we might collaborate to achieve mutual goals.

Could you kindly share any relevant information or suggest a convenient time for us to discuss further?

Looking forward to your response.

Best regards,
[Your Full Name]
[Your Position] | [Your Company Name]
[Your Contact Information]

Client Communication Business Email Example

Emails to clients should prioritize their needs and provide value. Always address them respectfully, clarify action items, and ensure deadlines (if any) are clearly stated.

Client Communication Business Email Example

Subject: Project Update – [Project Name] Progress Report

Dear [Client's Name],

I'm pleased to share an update on the progress of [Project Name]. Here's a quick overview:

- Milestones Achieved: [List completed tasks or milestones, e.g., "Completed Phase 1 development"].
- Current Status: [Briefly describe ongoing work, e.g., "Design phase is 80% complete"].
- Next Steps: [Outline upcoming actions, e.g., "Begin user testing by [date]"].

If you have any concerns or require adjustments, please let me know -- we're here to ensure everything meets your expectations.

Kind regards,
[Your Full Name]
[Your Position] | [Your Company Name]
[Your Contact Information]

Internal Emails & Team Updates Business Email Example

Internal emails should be direct yet collaborative. Highlight key updates, assign tasks clearly, and foster a sense of teamwork. 

Subject: Team Update: [Project/Initiative Name]

Hi Team,

Just a quick reminder about our monthly strategy meeting tomorrow at 10 AM in Conference Room B. Agenda:

- Q3 Performance Review
- Upcoming Project Deadlines
- Open Discussion

Please come prepared with updates from your departments. Let me know if you have any items to add to the agenda.

Thanks,
[Your Full Name]
[Your Position]

Cold Outreach Business Email Example

Cold outreach emails are your first point of contact with someone who doesn’t know you or your business. They require striking the perfect balance between professionalism, personalization, and persuasion. The goal is to introduce yourself or your business in a way that feels relevant and valuable to the recipient, without being intrusive or overly salesy.

Subject: Exploring Collaboration Opportunities  

Hello [Recipient’s Name],

I came across [Recipient’s Company] and was impressed by your recent work in [specific area]. At [Your Company], we specialize in [your expertise], and I believe there’s a great potential for collaboration.

Would you be open to a quick call to explore how we can work together? Let me know a time that works for you.

Looking forward to hearing from you.

Kind regards,
[Your Full Name]
[Your Position] | [Your Company Name]
[Your Contact Information]

Negotiation Emails Example

Negotiation emails should be assertive, professional, and open to discussion.

Subject: Seeking Further Details to Refine [Your Company] Offer

Dear [Recipient’s Name],

Thank you for your recent email outlining your feedback on [specific topic]. To ensure I fully understand your requirements, I’d appreciate clarification on the following points:

1. Are there any limitations or constraints (e.g., budget, resources) that we should keep in mind?
2. What timeline would be most feasible for your team?
3. Are there additional features or services you’d like us to consider?

Once I have a clearer picture of your requirements, I’ll be able to tailor our offer to better meet your goals. Please feel free to share any additional insights you think might be helpful.

Looking forward to your response.

Warm regards,
[Your Full Name]
[Your Position] | [Your Company Name]
[Your Contact Information]

Sales Pitch Business Email Example

A sales email should focus on benefits, provide social proof, and include a clear call to action.

Sales Pitch Business Email Example

Subject: Helping [Recipient’s Company Name] Improve [Pain Point]

Hello [Recipient’s Name],

I noticed that [Recipient’s Company Name] has been focusing on [specific initiative], and would like to introduce you to [Product/Service Name]. Our solution has assisted companies like [similar company] in achieving [specific result, e.g., “a 30% increase in customer retention”].

Would you be open to a 15-minute demo to see how it could work for you?

Let me know a time that works for you!

Best,
[Your Full Name]
[Your Position] | [Your Company Name]
[Your Contact Information]

Follow-Up Business Email Example

Follow-up emails should be polite and persistent without being pushy. Reference previous interactions and reiterate the purpose of your communication.

Subject: Following Up on [Previous Email/Meeting]

Dear [Recipient’s Name],

I wanted to follow up on my previous message regarding [topic]. Have you had a chance to review the materials I sent over? If there’s anything unclear or if you need additional details, I’d be happy to clarify.

Looking forward to hearing from you!

Best regards,
[Your Full Name]
[Your Position] | [Your Company Name]
[Your Contact Information]

📌 Tip for Multiple Follow-Ups

If this is your third follow-up or beyond, it’s time to gently shift your approach. Instead of simply repeating your request, consider adding a thoughtful note to make it easier for the recipient to respond. For example:

  • Redirect the Conversation:
    "If you're unavailable or this isn't the best time, would you recommend another person I could speak with about this?"
    This shows respect for their time while keeping the dialogue open.
  • Offer Flexibility:
    "Alternatively, would you prefer it if I contacted you again at a later date? If so, please let me know what timing works best for you."
    Giving them control over the timeline can make it easier for them to respond when they’re ready.

Apology Business Email Example

A​​pology emails must be sincere, concise, and solution-focused. Acknowledge the issue, take responsibility, and outline steps to prevent recurrence.

Subject: Our Apologies for [Issue]

Dear [Recipient’s Name],

I sincerely apologize for [issue]. We understand how this may have caused inconvenience and want to assure you that we take full responsibility for the mistake.

To resolve this, we’ve [specific action, e.g., "shipped the correct items via expedited delivery"] and included [compensation, e.g., "a 20% discount on your next order"] as a gesture of goodwill.

Thank you for your patience. Please let me know if you have any concerns.

Best regards,
[Your Full Name]
[Your Position] | [Your Company Name]
[Your Contact Information]

Complaints and Issue Resolution Business Email Example

When addressing complaints, remain calm and professional. Acknowledge the issue and outline the resolution steps.

Complaints and Issue Resolution Business Email Example

Subject: Resolving Your Concern Regarding [Issue]

Dear [Recipient’s Name],

Thank you for reaching out about [issue]. We understand your frustration and sincerely apologize for any inconvenience. Our team has reviewed the situation, and will provide a resolution within [Timeframe].

In the meantime, we offer [Temporary Solution].

Thank you for your prompt attention to this matter. If you need further assistance, please don’t hesitate to contact us.

Sincerely,
[Your Full Name]
[Your Position] | [Your Company Name]
[Your Contact Information]

Write Perfect Business Emails with Atomic Mail

Every business email carries sensitive information, from confidential contracts to financial discussions. Yet, traditional email services often lack robust encryption, leaving your messages vulnerable to data breaches, phishing, and unauthorized access.

Why Atomic Mail Is the Ultimate Choice for Business Email Service

🔒 End-to-End Encryption: Atomic Mail ensures that only the sender and recipient can read the email – no intermediaries, no data leaks.

🛡 Zero-Access Encryption: Unlike mainstream providers, we don’t scan, store, or sell your data. Even AtomicYour business communication remains 100% private.

📧 Email Aliases for Better Management – Create multiple email aliases to manage different departments, projects, or roles without needing separate accounts. Stay organized and professional..

📂 Unlimited Storage – No inbox limits. Store important business communications, contracts, and client interactions without worrying about running out of space.

🕵️ Anonymous Sign-Up – Unlike mainstream email providers, we don’t require personal details or a phone number to create an account. Your privacy comes first.

🇪🇺 GDPR Compliance – Atomic Mail is fully GDPR-compliant, ensuring that your business meets the highest standards of data protection and privacy regulations – a must for businesses operating in or working with the EU.

Sign Up Now & Elevate Your Business Communication

Don’t leave your business emails exposed. Switch to Atomic Mail and experience the power of secure, private, and professional email communication.

✳️ Your perfect business email service is just a click away. Sign up for Atomic Mail today and experience the ultimate in secure, private, and professional emailing.

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